Website advertisement
Price=$12
So You Want to Use Your Website to Generate Revenue
Many people who would otherwise never have dreamed of being in business for themselves
have found that the web has helped them do just that. And for everyone of these cases, there is
another case of someone who has started a blog and wants to generate a little side cash by
selling advertising on it. If you are in either of these camps, there is some good basic advice to
follow about how to get started. Selling advertising on the web is not a cake walk, but it is also
achievable.
One of the great advantages of the web is that it is a highly targeted media form, so when you
are looking to sell space, and you have a site that appeals to a sought after niche, you have a
great advantage. Advertisers will pay a premium for those site that offer access to some of
these narrow niches. However, this is not to say that overall traffic levels are not important, they
are, but it is encouraging to know that having a smaller following amongst a prize group of
potential buyers is also attractive to ad buyers.
Still, selling ad space does require some planning and success will be easier to attention by
following some simple steps. For those just starting out, take a look at the idea of joining a
banner ad network. Banner ad networks undertake the work of attracting advertisers. After the
ads are brokered, banner ad networks then take on the role of monitoring the success of the
ads in addition to helping you find the right placement of ads on your site.
You can also consider selling the any space on your own, and many people who have sights
that are sufficiently trafficked do just this. Advertisers are in the driver’s seat when it comes to
calling the shots because there are fewer of them than there are of web sites. So, you will need
to present your traffic numbers as well as any information on marketing or other steps you are
taking to keep traffic to your site robust. You can use your size to your advantage if you are
willing to be flexible on price. Brand name advertisers might be enticed to your site if they can
get a better rate, so even if you have to reduce rates a little to do so, getting the bigger
advertisers will help to convince other advertisers of the value of your site.
Website Advertising Drives Results
When advertising was first brought to the web, many people said that it would never catch on as
a dominant form of advertising. While early adopters saw great promise in the web as an ad
delivery vehicle, many people thought that either there would never been enough users to justify
the ads or that the use of advertising on the web would not be accepted by viewers. About ten
years later, many of the newspapers and magazines that once dominated has advertising
vehicles were no longer in business, and the major news organizations were suffering
financially.
In between those two periods, advertising migrated to the web, and today web based
advertising is the fastest growing segment of the advertising world. This trend has been in play
for several years, and shows no signs of slowing. And there are some very compelling reasons
